Barbie (Behind the Brand)

First released in 1959, Barbie was an instant hit. Since then, more than 1 billion dolls have been sold! In this book, fluent readers will learn about Barbie’s history, including who invented this iconic doll, how the brand has grown, how it helps others, and how fans engage with Barbie. Engaging text and crisp, colorful photos draw in readers, while fun facts offer high-interest information. Special features map Barbie’s headquarters, show off popular dolls, profile Barbie’s creator, highlight a fan event, and more. Barbie fans will love reading this history of their favorite doll!From the Behind the Brand Series: Even the world’s most popular brands had to start somewhere! This series introduces readers to the history of some of the most recognizable brands in the world. Engaging, fact-filled text combines with crisp photos to explore each brand, including important milestones, influential people, and groundbreaking products from the past and present. Special features map the brand’s origins, profile important people, highlight sales stats, call out charitable contributions, and more! Read more